On July 18, 2023, the Biden-Harris Administration announced its “U.S. Cyber Trust Mark” initiative.1 Under this program, the Federal Communications Commission (FCC) will establish a voluntary certification and labeling program to guide and inform consumers purchasing Internet of Things (IoT) devices such as “smart refrigerators, smart microwaves, smart televisions, smart climate control systems, smart fitness trackers, and more.” By providing information about certain cybersecurity protections and practices, this program is ostensibly intended to help consumers evaluate the cybersecurity of devices. FCC Chair Rosenworcel has stated that this program could be up and running in late 2024 after a forthcoming public comment period.2

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